It’s the most common growth instinct in small business: things are getting busy—so we need to hire.
But more often than not, that hire:
Hiring can be powerful—but it’s not always the smartest first move.
Let’s talk about what a new hire actually costs you:
If you’re hiring to “help with everything,” you may not need a person—you may need a process.
Before posting a job description, ask:
Need |
Traditional Hire |
Lean Alternative |
Invoicing & collections |
Bookkeeper |
Will handles receivables, reminders, and alerts |
Reporting & KPIs |
Ops manager |
Will generates financial & ops insights automatically |
Campaign review |
Marketing coordinator |
Will flags low-ROI campaigns and recommends shifts |
Scheduling & follow-up |
Admin assistant |
Use smart workflows, AI nudges, and CRM triggers |
This isn’t about avoiding people—it’s about using your team for the things only humans can do.
Wurthy’s AI Agent, Will, is already helping businesses avoid unnecessary hires by:
In short: he thinks like a business operator—and does the grunt work for you.
One business owner was preparing to hire an ops assistant at $60,000/year to help “keep everything on track.”
Will flagged:
By letting Will handle monitoring, follow-ups, and reporting, the owner avoided the hire and uncovered $50K+ in working capital.
Hiring can be transformative—but only when it’s the right move, for the right reason.
Before you commit to another salary, ask:
Will can show you what’s on your plate—and what doesn’t need to stay there.
Before you hire again, let’s make sure you need to.